Consent Management Platforms (CMP) for Google Consent Mode v2: Become EU Compliant Before 21st July 2025

"Failure to act swiftly will soon have a significant impact on your business."
– Ally, Senior Manager, Google

Google’s enforcement of Consent Mode v2 isn’t optional. After 21st July 2025, non-compliant Google Ads accounts will lose:

• ❌ Personalized ads & remarketing
• ❌ Conversion tracking
• ❌ ROI measurement for EEA/UK users

The Solution: A v2-Ready CMP

Google Consent Mode v2 bridges compliance and data utility by:

• Signaling user consent (ad_storage, ad_user_data, ad_personalization, analytics_storage)
• Enabling privacy-safe modeling for non-consenting users
• Preserving 70–90% of campaign insights through aggregated data

Top CMPs for Google Consent Mode v2

🥇 1. CookieHub: The Ultimate Enterprise-Grade Solution

Why #1? CookieHub delivers flawless v2 integration with unmatched scalability:

• ✅ Zero-Gap v2 Compliance: Auto-configures all 4 critical parameters out-of-the-box
• ✅ Visual Consent Workflow Builder: Drag-and-drop interface for granular consent logic (ads/analytics/storage)
• ✅ Real-Time GTM Sync: Instant tag adjustments when users modify preferences
• ✅ Consent-as-Code: API-first architecture for complex deployments
• ✅ Compliance Certifications: IAB TCF 2.2, GDPR, ePR, LGPD ready
• ✅ Audit Trail: Session replay for compliance proof
• ✅ Lightweight At only 44KB it ensures a fast loading time

Try before you buy: A free plan is available for sites under 5,000 sessions/month.

Ideal For: Enterprises needing future-proof, scalable compliance.

Save Money: Use the discount code NDE2MZC1 and you'll receive a 10% discount on any subscription.

➜ Check it out

🥈 2. CookieYes: Best for WordPress & SMBs

Key Advantages:

• ✅ 1-Click v2 Activation: Simplified setup for Google Tags
• ✅ WordPress Optimized: Native plugin with pre-built templates
• ✅ Granular Consent Layers: Separate toggles for ads/analytics/data
• ✅ Geo-Redirected Banners: Auto-detects EEA/UK visitors
• ✅ Affordable Premium Plans: Starts at $10/month

Ideal For: WordPress sites and SMBs needing rapid deployment.

🥉 3. Cookiebot: Best for Multinational Sites

Strengths:

• ✅ Domain-Deep Scanning: Automatically detects cookies and trackers
• ✅ Multi-Language Banners: Supports 45+ languages
• ✅ TCF 2.2 Compatibility: Fully integrated with IAB framework
• ✅ Detailed Cookie Reports: Updated monthly for transparency
• ✅ Smart Geo Targeting: Customise messaging per region

Ideal For: International companies with multilingual audiences and privacy requirements.

Also Worth Considering

Quantcast Choice: A good free-tier CMP with a clean UI. It’s best suited for basic sites needing simple implementation but lacks advanced tag control and modeling options.

OneTrust: The industry’s heavyweight CMP. Offers advanced compliance controls, region-specific banners, audit logs, and full integration with legal teams. However, pricing is often suited for larger enterprises and the learning curve can be steep.

iubenda: Particularly strong for legal integration. Combines cookie consent with automated privacy and terms of service generators. Ideal for SaaS startups and SMEs wanting all-in-one compliance documentation alongside CMP functionality.

Critical CMP Comparison

"Your ability to run personalised ads, build remarketing audiences, and track conversions will be turned off. This will immediately impact leads and sales."
– Ally, Google Senior Manager

Act Now or Lose European Campaigns

➜ Start your free trial at CookieHub | Start your free trial at CookieYes | Explore Cookiebot

Delay = Loss of revenue, audiences, and optimisation capabilities in Europe.